Naval Academy Athletic Association And Fleishman Hillard Win Prestigious Public Relations Award
June 25, 2013
The Naval Academy Athletic Association and public relations company Fleishman Hillard won a prestigious Public Relations Award for the 2012 Emerald Isle Classic. The 2013 Irish PRCA Awards were announced at a Gala Lunch in the Conrad Hotel in Dublin on Friday, June 21st.
The judges commended the campaign saying "The winning submission presented a very professional and high impact media campaign. But the task on hand also involved managing the whole business aspects of running a major event. And what most impressed the judges was the genuine, entrepreneurial nature of the event. An unfamiliar tradition was brought to Ireland, with gusto - and by the time the event was over Dublin had embraced it and the "Ireland brand" had won a lot of airtime, right around the world"